MASSTER VIP Welcome to Pauls Protein Hook up

Farm Fresh Insiders Eat First🌾

We got your back fam! Food security is on the menu:)

🍻 to a community where everyone eats good, feels good, and gets first dibs on new protein drops and exclusive deals.
That’s why we’re here — feeding the fam, holding it down with clean Canadian protein, and making sure you never miss a moment, a drop, or a hookup.

Pull up. We’re eating together tonight. 💕


What Are Protein Crumblz?

They’re our Canadian-grown pea-based crumbles — a quick, tasty way to add a ton of protein to any meal. Think ground meat… but lighter, cleaner, plant-based, and ready in 5 minutes. Here's what makes our crumblz special:

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72% Protein

Industry-leading protein content from premium 🇨🇦Canadian 🇨🇦 crops. More protein than most bars and powders—in a convenient, ready-to-eat format.

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Gut Health Support

Protein with fibre. In the protein world that is unique to have fibre to support your digestive wellness. 

Clean Ingredients

No fillers, no artificial additives. Just one clean, whole-food ingredients (yellow peas) you can trust and pronounce. 

I’m doing this because I want to add real value back into our family farm.
We’ve been growing Canadian protein crops for generations — and now I want to take that legacy one step further by creating demand for the foods we can grow right here at home.

My goal is this:
Build enough demand to plant 60 acres of peas this spring — and harvest them into something that feeds our people.


Protein that nourishes families.
Protein that stays in our communities.
Protein that helps create a more food-secure future.

Every bag of Crumblz you buy — every newsletter sign-up, every share, every recipe — brings us one step closer to that harvest. One step closer to growing food with purpose. One step closer to keeping our farm — and our people — fed.


It should really be a quarter section or 160 acres of Canadian-grown protein — and I’m grateful to have you in the crew as we look towards next years seeding. 🌾💛

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Canadian Made

Family farmers. Supporting local, eating clean. Protein with benefits. Good for you, better for the planet. Most sustainable protein source based on metrics like land use, water, carbon ( I would like to research all this).

How to Enjoy Crumblz

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Breakfast

Add to your eggs, oatmeal, yogurt and granola.  Fram Fresh's breggfast Shakshuka is poised to disrupt the breakfast market.

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Lunch 

Throw a quarter cup in soups, salads &sandwiches.

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Dinner

Join the supper club to be part of the dinner crew 🎉.Frequently Asked Questions


Everything you need to know about our 72% Canadian protein crumblz

What are Protein Crumblz

They’re our Canadian-grown pea-based crumbles — a quick, tasty way to add a ton of protein to any meal and most of your favourite recipes. Think ground meat… but lighter, cleaner, cholesterol free, with fibre and ready in 5 minutes.

How do you cook them

Super easy!
Just add warm water, and season it however you want — or grab one of our flavoured blends like Taco Tuesday or Mushroom Boost 🍄.

What do they taste like?

Crumblz take on whatever flavours you cook them with. Want tacos? Add taco seasoning. Want Italian vibes? Add marinara. Want something earthy and umami-rich? Try Mushroom Boost.
They’re basically flavour bombs!

Are they healthy?

Yep — that’s the whole point.
Crumblz are:

  • High in protein (up to 68g per bag!)

  • Packed with gut-loving prebiotic fibre

  • Low-carb, low-cal

  • Allergen-friendly (no soy, no gluten, no nuts)

  • Made from Canadian crops 🇨🇦

How do people use protein crumblz?

Basically… however you want. Popular picks:

  • Tacos 🌮

  • Pizza topper 🍕

  • Bowls + salads

  • Pasta sauce

  • Scrambled eggs

  • Stir-fries

  • Soup boosters
    Kids love them on nachos.

Are they good for meal prep?

Yes! One bag = multiple meals.
They cook fast, reheat well, and stay tender — not mushy.

Ready to Join the FarmFresh Family?

Get exclusive access to recipes, wellness tips, special offers, and be part of our growing community of health-conscious snackers.


Thank You for Your Support! 💚

We're on this wellness journey together. Your support helps us continue creating premium, clean superfood nutrition for active lifestyles across Canada.

🇨🇦 Proudly Canadian • 🌱 Clean Ingredients • 💪 72% Protein • 🌾 Gut Health Support